Sanda Vidmar is a handmade jewelry designer from Slovenia. Most of her work is inspired by nature, animals and it is carefully recreated into silver plated jewelry pieces.
The task was to design a logo, packaging for her jewelry and to deliver a concept for the website. The typeface used for the logo was chosen because of the interesting letterforms, full of contrast. Sanda’s pieces are made by hand so we decided to use a letterpress technique for her packaging.
Packaging consists of 3 parts: a letterpressed box, a soft embossed velvet bag, and a note with a handwritten message, which adds a personal touch.
Graphics created for the website are a collage of details from nature combined with the jewelry models.